the cloud – organic responsive landmark

The Cloud by MIT’s Mobile Experience Lab
Located in Florence, Italy

Consisting of over 15,000 individually addressable fibers and 65km of fiber optics, The Cloud is an organic, interactive sculpture utilizing hundreds of sensors to facilitate human interaction and express context awareness.  The sculpture “feels” touch and presence along with changing environmental conditions and it’s programming responds accordingly.

The cloud is capable of detecting presence and engaging with users through its multi-fiber touch interface. Tactile engagement with the individual fibers provokes a variety of responses from the cloud, ranging from ambient lighting to animation and sound. (from the website)

The Cloud is also developed on an open-source platform to which anybody can add to its’ library of creative interaction.